Plasa

“Going on-site in September was exhilarating, but we have never worked so hard,” says Adam. Supply chains were decimated due to Brexit and Covid. “There was a shortage of drivers, labour and experienced events people because of furlough and redundancies. The price of wood, paint and other materials rocketed. We’d never experienced anything like it.”

The trade association wanted an event for the event industry, on a tight budget, to reunite a community hard-hit by the pandemic. Creative Live’s full-service solution:

• produced a bar, theatre and members area for extended networking, in a show 40% smaller, with little for feature-spend
• used BeMatrix for a custom-build appearance while being sustainable, quick to build, requiring less labour
• enabled sophisticated electrics for a lighting/sound professionals’ show
• overcame Olympia’s building works, which affected already-difficult logistics